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SERVICE 06 — DIGITAL STRATEGY, CONTENT & CRM AUTOMATION

Strategise Smarter.
Automate More.
Scale Systematically.

AI-powered digital strategy, content marketing systems, and CRM automation that transform your marketing from a series of one-off campaigns into a compounding growth engine.

30 Days content in 1 afternoon/₹25K CRM setup starts at/3x lead-to-client rate
Automation Preview LIVE
1

New Lead Captured

Source: website form

2

WhatsApp Welcome Sent

Trigger: instant · API

3

Added to CRM Pipeline

Stage: contacted

Deal Won

Nurture sequence complete

Zero manual follow-up — every step fires automatically.
What We Do

Strategy + Content + Automation
Working as One System

Most brands have disconnected marketing efforts. We build integrated systems where every channel reinforces the others — strategy, content, and automation aligned to a single growth goal.

ROADMAP

Digital Marketing Strategy

Full-funnel marketing strategy — channel mix, messaging hierarchy, content roadmap, and 90-day execution plan. Built on your specific business goals, audience data, and competitive positioning.

CALENDAR

Content Marketing System

AI-powered content pipeline — keyword research, editorial calendar, AI-assisted drafting, human editing, publishing schedule — producing 30 days of content in one focused afternoon.

PIPELINE

CRM Setup & Automation

GoHighLevel, HubSpot, or Zoho CRM configured for your sales process — lead pipeline stages, automated follow-up sequences, deal tracking, and team notification workflows.

API: WA

WhatsApp Marketing Automation

WhatsApp Business API integration — automated lead welcome messages, drip sequences, appointment confirmations, and broadcast campaigns to opted-in contact lists.

SMTP

Email Marketing & Sequences

Email list setup, welcome sequence, nurture drips, re-engagement campaigns, and monthly newsletters — built in Mailchimp, ConvertKit, or your existing ESP.

AI / BOT

AI Chatbot Setup

Website and WhatsApp chatbot configuration — lead qualification, FAQ automation, appointment booking, and handoff to human agents — reducing response time to under 60 seconds.

What You Receive

Strategy & Automation
Deliverables

Every deliverable is a system asset — not a one-time document. These outputs keep working for your business long after delivery.

01

90-Day Digital Marketing Roadmap

Channel strategy, content priorities, budget allocation, KPIs, and week-by-week execution plan — the master blueprint for your marketing.

02

Content Calendar (30 Days)

Platform-specific editorial calendar with post type, caption, creative brief, hashtags, and publishing schedule — all 30 days planned and approved.

03

Monthly Blog Articles (4–10)

AI-assisted, human-edited, Surfer SEO-optimised long-form articles targeting real buyer search queries — published and indexed monthly.

04

CRM Configuration

Lead pipeline stages, contact fields, deal tracking, automated task creation, and team user setup — your CRM ready to use from day one.

05

Email Automation Sequences

Welcome series (5–7 emails), lead nurture drip (10–14 emails), and re-engagement campaign — all copywritten, designed, and loaded into your ESP.

06

WhatsApp Automation Flows

Lead capture trigger, welcome message, follow-up sequence (3–5 messages), and broadcast campaign template — all compliant with WhatsApp Business API.

07

AI Chatbot Script & Setup

Chatbot conversation flow, FAQ database, lead qualification questions, and handoff protocol — deployed on website and/or WhatsApp.

08

Monthly Analytics Dashboard

Unified reporting across all channels — organic, paid, email, social, CRM pipeline — in one Looker Studio dashboard, updated monthly.

09

Monthly Strategy Review Call

Full performance review, next-month planning, and strategy adjustments — your dedicated strategist accountable to your growth targets.

The System Behind the Strategy

How We Build
A Marketing Engine

Strategy without execution is just theory. We build, implement, and operate every system we design — from content to automation to analytics.

01

Business & Audience Deep Dive

Week 1

We study your business model, sales process, customer journey, current marketing data, and competitor positioning. Everything we build flows from this understanding — not generic frameworks.

02

Strategy Document & Channel Mix

Week 2

We build your 90-day strategy document — which channels to prioritise, what content to produce, how much to spend where, and exactly what success looks like at day 30, 60, and 90. You approve before we execute.

03

CRM & Automation Setup

Week 2–3

CRM is configured, email sequences are loaded, WhatsApp automation is deployed, and chatbot is live. We test every workflow with real lead data before handing over — no broken automations.

04

Content System Launch

Week 3–4

Editorial calendar goes live. AI content pipeline is established. First month of blogs, social content, and email newsletters are produced, reviewed, and scheduled. The machine starts running.

05

Monitor, Optimise & Report

Ongoing

Every channel tracked in your unified dashboard. Monthly strategy calls keep priorities aligned. We continuously optimise — content angles that work get more resources, channels that underperform get diagnosed and fixed.

Pricing

Strategy & Automation
Investment

Add-on services can be stacked onto any existing package or delivered as standalone projects — transparent pricing, no hidden costs.

Add-On
Automation Setup
₹25K – ₹35K one-time
For: Brands needing CRM + automation — stackable onto any retainer
  • CRM setup (GHL / HubSpot / Zoho)
  • Email marketing setup + 5-email sequence
  • WhatsApp API integration
  • Lead pipeline configuration
  • AI Chatbot basic setup — ₹30K
  • 1 training session included
Full Stack
Growth Engine
₹1.5L – ₹3L/month
For: Brands wanting full-funnel, multi-channel integrated marketing
  • Full marketing strategy ownership
  • CRM + email + WhatsApp managed
  • AI chatbot + lead scoring
  • Content marketing + SEO
  • Paid ads integration
  • Weekly reporting + daily Slack access
  • Dedicated account manager
FAQ

Frequently Asked
Questions

What is CRM and does my small Indian business need one?

CRM (Customer Relationship Management) software tracks every lead, client, and deal in your business — replacing spreadsheets and scattered WhatsApp messages with a single organised pipeline. For Indian SMBs handling 10+ leads per month, a CRM reduces response time, prevents leads from being forgotten, and typically increases conversion rates by 25-40%. ALOFTZ configures GoHighLevel, HubSpot, or Zoho CRM (depending on your budget and needs) with your sales stages, automated follow-up messages, team assignments, and reporting dashboard. Setup starts from Rs 25,000.

How does WhatsApp marketing automation work for Indian businesses?

WhatsApp Business API integration allows you to send automated messages to opted-in contacts — lead welcome messages, appointment reminders, order confirmations, nurture sequences, and broadcast campaigns. Unlike WhatsApp Business app (manual), the API connects to your CRM and sends at scale without daily limits. In India, WhatsApp open rates are 70-80% vs. 20-25% for email — making it the highest-converting outreach channel for most SMBs. ALOFTZ manages the full setup and integrates it with your lead capture forms.

What is the difference between a digital marketing strategy and just running ads?

Running ads is a tactic. A digital marketing strategy is the system that decides which tactics to use, in what order, for how long, and with what budget — tied to specific business goals. Without strategy, ad spend is trial and error. With strategy, every channel reinforces the others: your SEO content feeds your social media, your social media warms audiences for your ads, your ads drive traffic to a landing page built by your web team, and your CRM captures and nurtures every lead.

How do you produce 30 days of blog content in one afternoon?

The "one afternoon" refers to your time investment — not the total production time. You spend 45 minutes identifying 30 keyword-targeted topics, 30 minutes building a master content prompt template with your brand voice, and 45 minutes reviewing AI-generated outlines for all 30 topics. Our team then produces full drafts, edits for brand voice, adds original insights and data, and schedules everything. Total founder time: under 2 hours. Total content output: 30 pieces.

Can ALOFTZ set up email marketing for my business? What platform do you use?

Yes — email marketing setup and management is included in our Content and Strategy retainer and available as a standalone project. We work with Mailchimp, ConvertKit, Klaviyo (for Shopify stores), and any existing ESP you use. A typical setup includes: list segmentation and import, welcome email sequence (5-7 emails), lead magnet delivery automation, monthly newsletter design and scheduling, and re-engagement campaigns. For Indian businesses new to email marketing, we recommend starting with Mailchimp free tier (up to 500 subscribers, 1,000 emails/month).

Ready to Systematise?

Build a Marketing Engine
That Runs While You Sleep

Book a free 30-minute strategy session — we'll map your current marketing gaps, identify your biggest automation opportunity, and show you what a 90-day growth plan looks like for your business.

Book Strategy Session ↗ See Client Results